Ersel is a unique asset management company in Italy with a fully private and independent shareholding structure, with one shareholder that also holds the role of manager, a situation more widely established in Switzerland or in the English-speaking world. The presence of the Giubergia family “in the field” is an aspect of continuity that proves the confidence in the group’s current and future potential.

From the start of activities, Ersel’s history overlaps that of the Giubergia family: from Giuseppe Giubergia, who founded the company in 1936, to his son Renzo, who followed his father’s footsteps in the post-war period, together with his brother-in-law Bruno Argentero, to Guido Giubergia, current Chairman of the Group.




A story started in 1936

Studio Giubergia was formed by Giuseppe Giubergia, who broke with the family jewellery tradition to take the path of finance. In a small but not insignificant market like that of Turin, in a period in which the new banking law had redesigned the roles and functions of the national credit system and the omens of war did not instil people with optimism for the future, families and businesses needed professionals capable of managing investments with a view to retention.

After the war, Renzo, Giuseppe’s son, an engineering graduate, in turn becomes a stockbroker and joins the company, where, from the outset, he was and always has been an “engineer”, supported by his brother-in-law Bruno Argentero, today Vice-President of the Group.

In 1965, with the merger with Studio Treves, among the most renowned stockbrokers at the time, which was searching for someone to entrust with its prestigious and loyal customers at the moment of withdrawal, the relationship was strengthened with a customer segment which is still a reference one today.


First ersel team is created

In 1976, when Guido Giubergia, on completion of his studies in economics, starts to work at the company following a period of specialisation in the United States, the first Ersel team is created. The company grew in organisational terms and the first office opened in Milan.


Growth guided by a forward-looking vision

The unique feature of Ersel was the choice of asset management as its core business and, indeed, this special focus on private customers allowed it to be a trailblazer on the emerging investment funds front. The intuition to gamble in this field marked a real turning point in the volume of business and the shift from an “artisan” activity, so to speak, to a genuine company.

Sogersel, now Ersel AM, created to manage Fondersel, was the first Italian mutual fund company registered at the Bank of Italy in 1983. The investment fund sector became a fundamental part of the company’s work, with significant and constant development.


Fondersel is created

In 1984 the mutual fund, Fondersel, was set up, which would be followed in later years by other mutual funds offering different specialisations.


Giubergia Warburg Sim is created

Giubergia Warburg was established in 1992 on the back of an agreement with prestigious London bank Warburg Securities, a joint venture dedicated to brokerage activities, especially on behalf of foreign banks and large financial institutions. Ersel perfects its brokerage expertise on a much broader and more modern scale, acquires new customers all over the world, is able to develop its knowledge of the markets and further improve the quality of the service offered.


Ersel Hedge SGR is set up

Ersel Hedge SGR, now merged into Ersel Asset Management SGR, is the second company in Italy to have been authorised by the Bank of Italy to manage and place hedge funds, in order to offer private and institutional clients products that have low levels of correlation with traditional market indices and are less volatile.


Tax shield

In the 2001 and 2003 editions of the Tax Shield, Ersel played a leading role and handled over one thousand repatriation transactions for a total value of over 1.3 billion euro.


New headquarters

In 2003, Ersel moves into the impressive building in Ceriana di Piazza Solferino 11.


Acquisition of Online SIM

Online SIM is acquired, the Italian online asset management platform that today has more than 4000 mutual funds of over 150 management companies among the best selected in the world.


New branch in London

It unveils a new operating branch in London in 2011, mainly to consolidate the professional network with the most prestigious investment houses and where it has carried out customer asset management and advisory activities since 2016.


Renewal of the product range

In the last few years Ersel launched several multi asset products, characterized by a broad diversification in terms of strategy, low volatility and liquidity of investments.


Voluntary disclosure

Ersel has supported clients as managers for repatriated activities and as a substitute tax through the Fidersel trust company for assets remaining abroad and for foreign properties through a representative trust mandate.


Acquisition of Simon and Nomen

Simon Fiduciaria and Nomen Fiduciaria are acquired in 2015; the Ersel trust hub is established, for the administration of well-structured and complex capital assets.


Nomen incorporates Fidersel

In 2018, the long-established trust company of the group, Fidersel, is incorporated by Nomen.


Banca Albertini

In 2018 the hystoric milanese bank, foundend by Isidoro Albertini, makes its entry in Ersel Group. Giubergia and Albertini, names that have marked the history of Piazza Affari, join forces in an operation that responds to synergies and affinity. The union with Banca Albertini increases Ersel's position as the leading independent group in private banking in Italy, offering a complete and highly specialized range of services and products.


Wealth management in Luxembourg

In 2019 international wealth management activity is centralized in Luxembourg.


Capital increase of Banca Albertini

The recent capital increase of Banca Albertini for 28 million euros shows that both partners want to develop the growth of Albertini and Ersel group.


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